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WANATA PARKER

Wanata Parker has worked in the beauty industry for over 30 years and specializes not only in color, cut, and styling but has become a nationally recognized expert in chemical straightening on all hair types.

Wanata's expertise in chemical straightening began over 20 years ago when she developed a breakthrough technique that allowed her to use the newly introduced Japanese Straightening process (also known as Thermal Reconditioning) on African American hair types. At that time, most stylists thought the Japanese Process could not be applied to ethnic hair because of the variety of textures.

 

However, Wanata's specialized application technique was able to successfully accommodate the myriad textures of "troubled hair" and allowed a whole new clientele the opportunity to experience the new straightening technique.

Many clients come to Wanata with over-processed and damaged hair which she treats while still allowing the client to receive on-going chemical treatments. Wanata's work is governed by her unique philosophy that chemically processed hair must be kept in optimal condition to counterbalance the effects of processing.​

Prior to launching her own Salon, Wanata's business had been located for many years at Gavert Atelier in Beverly Hills. Wanata also has worked at the Art Luna Salon, the John Freida Salon with Sally Hershberger and in New York at the Peter Coppola Salon.

In addition to constantly continuing her own education and styling up to date on the latest state-of-the-art chemical techniques and products, Wanata frequently teaches Japanese Straightening training seminars.

  • Hair is my passion and my motto is Hair Needs Love

  • I have specialized in Japanese Straightening for more than 15 years on all hair types - it is 98% of my business

  • I was the first stylist to discover that the Japanese Straightening method could be done on African American hair

  • I discovered how to convert clients from Relaxer to Japanese Straightening without damaging hair

  • I have the ability to repair badly damaged hair

  • I have a special process that is safe for kids - the Brazilian Blowout is a non-chemical smoother that last 10-12 weeks and it isn't harmful to the child or their hair

  • I'll always be 100% honest with you and will not perform a service until your hair (and you) are ready

  • My success rate is directly tied to my clients coming back on a regular bases - I take "repeat business" very seriously

  • I listen. I understand the deeply personal connection we have to hair. Frequently, I have to repair not just the hair, but previous attitudes about how to take care of one's hair.

  • I truly love what I do

Salon Republic

Private Studio 46

8383 Wilshire Blvd.

Beverly Hills, CA 90211

Questions about your hair? E-mail Wanata directly.

wanata@hairbywanata.com

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